Forbes lists ten trends for corporate communications in 2015

31 de December de 2014, by , Posted in News, 0 Comment

… In seeking to enhance the productivity and collaboration of the workforce, companies have been devoted to improving communications solutions among employees. Trying to get working together can be developed with less effort and more effectiveness, traditional media such as email, are being asked about their ability to adequately support new forms of corporate communications while mobile solutions make more space in the segment.

Forbes  magazine has prepared a list of ten trends that should add more value to corporate communications in 2015, seeking companies to invest more in technologies that would place “the right information in the right hands at the right time.”

1 – Real-time Messaging in the Workplace

An essential item for competitive advantage and greater financial returns of companies will enjoy a timely manner in the workplace. To this end, procedures adopted in e-mail, for example, tend to disappear so there is a more fluid communication, using the solutions in mobile communications to support greater flexibility in the exchange of information.

2 – Business Intelligence

It is expected that next year the business intelligence actions are more geared to employees. Commonly used to optimize performance and allocating resources on a larger scale, the BI platforms usually do not include individual contributions of employees and it is expected that they can get to this more granular level of strategic planning.

3 – Light Solutions

The use of light and easy to deploy solutions will add more value to businesses in 2015. It will be necessary that companies are able to keep up with IT deployments, with adequate speed was mobile, it will be possible through lightweight integrations . The goal is for the cloud-based solutions gain strength and eliminate the need for consultants to perform integrations, making them flow more easily in the corporate environment.

4 – Intuitive Solutions

Companies should hear more employees, particularly those facing mobile areas, to determine the best solutions in managing, prioritizing those simpler and lighter tools. Listening to employees companies have more chances to deploy more efficient solutions to the needs of the employee and to make the most pleasant and efficient work. This should also influence the prevalence of intuitive solutions providers.

5 – Fewer solutions

The last few years have been marked by a wide range of solutions offered to employees in the expectation that the largest number of media allow more flexibility. However, the multitude of streams and many solutions have become more complex and difficult work. For next year, it is expected that companies reduce the number of solutions available, but value the most effective according to the return of the employees.

6 – separate professional life personal life

The workers will choose to have separate inboxes for work messages and personal messages in an attempt to separate the two environments, in a scenario where the hardware for both has been unified, as the smartphone. This is motivated by the growing use of mobile resources in the workplace where executives, IT professionals and workers in general feel more need to control and manage separately the professional and personal content.

7 – Use of corporate chats

Is more widespread the idea that social networks can not only be used as a distraction at work, but the particular use of chat tools has drawn attention in the corporate environment. More companies will adopt the use of instant messaging, such as Facebook chat, to enhance their internal communication, and prepare employees for these claims.

8 – Collaborative work

In 2015 the companies will be more likely to solutions that allow employees to work collaboratively, helping each other in troubleshooting. The simplest communication will help to be in place easier sharing of knowledge without the need for formal channels, such as email. This relationship will also improve employee satisfaction in the workplace.

9 – Home Office

The trend is that the remote work (home office) continue to grow in the coming years, however, with the tools adopted to improve communication within companies, less and less remote work will be taken as far. Timely messages, use chat, group chat and instant calls will make remote employees feel close to the office and colleagues, even working remotely.

10 – Less training time IT

The time it takes to train employees for the use of IT solutions will become increasingly smaller. Alternatives will be privileged to be easy to implement and more familiar to employees. Thus the new solutions required less time to put in place by the staff, adding more value to be easily handled by employees.

Full article: http://corporate.canaltech.com.br





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