Personal marketing is key to success

Communication is a key skill

Develop a resume. Participate in a job interview. Sell ​​a product or service to a customer. Present a new idea or project to the head. These challenges are routine for those seeking one or more prominent placement in the labor market. And in all of them, the marketing staff can make a difference.

In summary, the marketing staff is to sell an image of himself, influencing others to buy goods, services or ideas. In practice, according to expert Coaching for Success, Fabiana Koch, the Be Well Coaching and Human Evolution, the marketing staff is nothing but our own brand. “We live in a hectic society. Knowledge and information are available to all. We have equal opportunity and thus the competition. Therefore, it is necessary to stand out, investing in relationships and be around people who can contribute to our success, “he says.

The first step to promote the brand itself is investing in personal image. “You are your business card,” said Fabiana. The initial appearance, also called first impression is what will give more chances to establish successful relationships, whether in personal life or in the corporate environment. Therefore, the expert stressed the importance of extra care in personal presentation, as appropriate to the type of occasion or company in question clothes.

Attention should also be doubled when drafting a resume. “With it, you present yourself to others. So is the opportunity to make an impression. It is important to be true, “he recalls. Another important detail is to be attentive to what shows you be on social networks. “Many managers when they are interested in a curriculum research about the candidate in social media it. It is important to have a good picture on the internet “warning.

Communication is another key skill. “No need to talk much, nor too little. But, you need to communicate well, clearly, and say something that will generate contribution, “says.

Tips for improving personal image
- Research the culture of the company you will work or visit;
- Separate the wardrobe of work clothes and weekend;
- Use and abuse of blue, green and violet colors. These tones express harmony and peace;
- Beware redoubled breath, excessive fragrance and deodorant;
- Develop a clear, objective and true curriculum;
- Be careful what you put on social media. This content says a lot about who you really are;
- Develop the ability to communicate well;
- Share your knowledge and have initiative;
- Practice humility;
- Be optimistic, resilient and patient;
- Set aside the immediacy and anxiety.

Source: www.administradores.com.br

Comments are closed.