Mobile enterprise: an opportunity or a problem?

.In 2011 the country registered a rapid growth, which encouraged many companies operating here to invest. However, this scenario has changed and now shows different strategies, consumer and business perspectives. In the IT sector, it became evident that the retailers that added more services to their portfolios with mobile solutions were the ones who were able to add value and stand out in the competitive Brazilian market.

There is a saying that where there is mystery, there’s margin. Unfortunately, in the case of resellers lost much of that mystery with technologies such as wireless networks and mobile communications. The reason behind this is the commoditization and consumerization of these technologies worldwide, and here in Brazil was no different. The natural result of this trend is lower profits (margin) and even the implementation of solutions for the end user, which ultimately take the opportunities of the hands of dealers.

Does this really mean the end of that market? Actually, no. The dealer must respond to this new perspective bringing back complexity (here’s the mystery again) to their solutions. Although it sounds counterintuitive, it is vital that Brazilian resellers continue to be a viable piece of technology in this channel. Wireless networks are very vulnerable to security breaches, and therefore should be exclusively in the hands of dealers. This creates a hole in the industry that enable professionals to manage the insecurities of end users and enterprises.

After all, who can live without mobility today? This great world trend prevails in areas of data collection for all kinds of workers. Nowadays, whether for field workers and for professionals, voice communication and data away from your desk or office is vital. Brazilian companies need to react to this trend, since employees want their personal devices to be inserted into the corporate network. The inclusion of mobile devices in the workplace, as well as the management, storage and security of data they present exceptional opportunities for resellers to offer valuable services to their end users.

In short, mobility provides excellent solutions to resellers to add new types of end-user support service. The management of mobile devices is a natural progression for resellers, to the extent that managed services are becoming the standard within the existing support infrastructure in enterprises. Changes bring opportunities and Brazilians know how to make lemonade with lemons few. Our team at ScanSource Brazil is proof.

Full article: http://corporate.canaltech.com.br/

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